Creative and art direction for digital pharmaceutical campaigns/products with various agencies in New York.
• Conceptual, creative, and art direction for Eli Lilly and Metastatic Breast Cancer Advocates in helping launch the Thriver Movement to elevate understanding of the daily impact of the disease and encourage the public to do More for MBC.
Agency: Porter+Novelli Client: Eli Lilly and Company
• Conceptual, creative, and art direction for This is Living with Cancer™, a program that provides tools and resources to support those who have been affected by cancer, including a mobile app, LivingWith, designed to help manage some of the daily challenges faced by people living with cancer.
Agency: CDMi Client: Pfizer Oncology
• Conceptual, creative, and art direction for Mitigare (colchicine) Capsules, an informational physician, patient, and pharmacist RM program for the medication Colcrys (colchicine) used to treat joint pain and swelling due to Gout attacks. I also art directed and designed campaign printed brochures and digital rich media banner advertising.
Agency: Didit Client: West-Ward Pharmaceuticals